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Macro Systems Blog

Macro Systems has been serving the Metro Washington, DC area since 1997, providing IT Support such as technical helpdesk support, computer support and consulting to small and medium-sized businesses.

How to Take a Break from Social Media

How to Take a Break from Social Media

In the relatively short time it has been around, social media has fully ingrained itself into our lives, personally, professionally, and socially. While there are significant advantages to be had in all of these areas, it is also undeniable that social media can easily become overwhelming and negatively impact us. For this reason, sometimes taking a break from social media isn’t a bad idea. Listed below are a few ways to make this break as successful and effective as possible.

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Social Media is Full of Cyber Scams

Social Media is Full of Cyber Scams

Social media scams encompass fraudulent activities and deceptive schemes that occur across numerous social media platforms. These scams target users on platforms like Facebook, X (formerly Twitter), LinkedIn, and various others, irrespective of their age or background. They exploit individuals' trust, curiosity, or lack of awareness. Social media scams manifest in various forms, and the following are some common examples.

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Unfollow on Facebook Vs. Unfriending on Facebook

Unfollow on Facebook Vs. Unfriending on Facebook

Social media can be overstimulating, and for some users this is a problem which is difficult to navigate without giving it up entirely. If you want a nice middle-ground to deleting your account entirely, you can instead curate your news feed by unfollowing accounts that don’t enrich your day. How you can do this is listed below.

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A Warning About Social Media Quizzes

A Warning About Social Media Quizzes

We’ve all seen our friends and family sharing quizzes on their social media profiles, prompting people to find out what their celebrity stage name or what Hogwarts house you would be in. These fun, lighthearted quizzes are a solid way to get to know a little more about the people we’re connected with… and that’s the biggest issue.

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4 Tips to Improve Your Social Media Security Practices

4 Tips to Improve Your Social Media Security Practices

Successful businesses and influencers utilize social media to great effect, no matter the service, but as with most accounts in a connected world, security is extremely critical and can influence your own use of social media. Listed below are some ways that you can keep yourself safe while using social media and how smart use of social media can improve the security of your business, too.

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Enhancing Society Via Technology

Enhancing Society Via Technology

Ask someone what they think social media has accomplished for society, and you will probably hear a series of complaints about how it is the driving force behind the most divisive period in our history. While their perspective is interesting, it is also incorrect. Below is a look at how some of today’s most controversial technologies are working to enhance society. 

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How Different Sizes of Businesses Utilize Social Media

How Different Sizes of Businesses Utilize Social Media

Social media has become culture-defining technology. The massive amounts of people that utilize the services each week, and the large amount of time people spend on these platforms, makes them critical resources for the lion’s share of businesses. The fact that the average user spends around two hours and 24 minutes per day perusing their social media gives businesses opportunities that weren’t available to them only a few short years ago. Listed below is a look at how different sizes of SMBs utilize this technology. 

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Online Platforms Aiming for a More Secure Election

Online Platforms Aiming for a More Secure Election

The United States of America is well into its 2020 election season. Social media platforms and other online services are taking notice. Given the misuse of social media and other platforms in past elections, there is little wonder that there is some very real pressure on these platforms to establish policy and security measures to prevent these behaviors this time around.

Listed below is a neutral look at the situation, as well as an explanation about the initiatives that online platforms are now enacting.

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Steps To Take Control Over Your Facebook Account

Steps To Take Control Over Your Facebook Account

Facebook is a large part of daily life for many people. There are more than two billion active users; if you select any 4 random human beings from anywhere in the world, at least one of them likely logged into Facebook today. 

It’s imperative to know that you still have control over your information, so in this blog we’re going to look at a few ways you can take control over your online identity on the world’s largest social network.

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Your Business Can't Overlook Security Problems with Social Media

Your Business Can't Overlook Security Problems with Social Media

Social media is a prominent instrument that your organization can utilize to communicate with clients and prospective customers, but in an age where you can expect your employees to have their own accounts, it can be catastrophic to overlook the security issues associated with it. Let's explore how you can protect your business from its employees’ social media use.

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The Pros and Cons of Utilizing Social Media for your Business

The Pros and Cons of Utilizing Social Media for your Business

You could argue that social media is the defining feature of the information age. It has changed the way people communicate, market their products and services, and it has brought a litany of problems into public focus. Social media also currently costs many organizations billions of dollars a year in lost productivity. Below are a look at the pros and cons of social media, and how your company can put yourself in a net-positive position regarding the technology.

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Tip of the Week: 4 Ways to Get a Handle on Social Media in the Workplace

Tip of the Week: 4 Ways to Get a Handle on Social Media in the Workplace

Social media may be a great way to connect with other professionals and communicate with your friends, but it can be dangerous if you have poor posting habits. Before you share something, think twice about whether it contains any sensitive information that could be risky to yourself and your business.

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Building a Social Media Strategy for the Modern Business

Building a Social Media Strategy for the Modern Business

Constructing a social media strategy can be difficult for the modern business. You don't know exactly how it will affect your business, and you also are aware that your competitors are likely using it. Let's look at how your organization’s social media practices can lead to success.

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Social Media: The Most Effective Tool for Phishing Scams

Social Media: The Most Effective Tool for Phishing Scams

One thing that both fishing and phishing have in common is the use of lures. With the right lure, the chance of successfully catching the target improves. When it comes to the digital lures seen in phishing scams, research shows that social media is the most effective.

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Twitter Can Be a Valuable Business Asset

b2ap3_thumbnail_twittastic_400.jpgDespite the fact that 255 million people use Twitter, some businesses want nothing to do with it. They see it as little more than a waste of time. However, these anti-Twitter activists fail to realize that the social media outlet has an unmistakably large influence in the marketing industry. Unlike Facebook, Twitter gives you the opportunity to customize your audience to suit the precise needs of your business, and the best part of this is that it’s completely free.

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One Failed Restaurant Shows Us Why it’s Vital to Be Listed Correctly on Google Places

b2ap3_thumbnail_google_places_400.jpgWhen a dining establishment goes out of business, it usually doesn’t make the news. After all, running a restaurant is a risky endeavor. However, for one Washington D.C. eatery, it’s blaming its failure a Google Places mishap, which makes you think twice about how important it is for your business to have its online information properly displayed.

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Are You or Your Team a Security Threat to Your Business?

b2ap3_thumbnail_manage_your_risk_400.jpgData security should be a top priority for every business. Having good security means identifying risks. Surprisingly, some of the biggest data risks come from within. If employees aren't following your organization's data management policies, then they're your biggest threats.

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Quit Avoiding Proven Technologies!

b2ap3_thumbnail_solutions_for_business_400.jpgIt's the nature of technology to take a while for the market to fully appreciate it. After it's released, there's an implementation phase where the benefits are weighed against the risks. This phase is usually a slow one, but if the technology is good, then its acceptance will be widespread and businesses will have to give excuses on why they're not using it.

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The Dangerous Consequences of Posting Pics, and 3 Steps You Can Take to Protect Yourself

b2ap3_thumbnail_protect_your_likeness_400.jpgToday, almost everybody has an Internet-connected camera in their pocket. A crazy amount of photos are posted online. In fact, Facebook alone claims to have over 250 billion photos, with 350 million user images posted every day. All of these pictures are fun, but how do you ensure that only the people you want to see your photos are seeing them?

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4,238,983 Records Compromised So Far in 2014… and Counting

b2ap3_thumbnail_tally_it_400.jpg2014 has been a year of technological advancement, but with any kind of advances such as these, there will always be those who want to steal the work of others. According to the Identity Theft Resource Center and , as of March this year, there have been 204 instances of data breaches this year alone. These affected companies are perfect examples of why web protection is important. Macro Systems can provide you with this protection and peace of mind. Here are a few of the more unbelievable breaches, most of which could have been easily avoided.

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